Synthetic Data: Useful, Privacy-Risk-Free Data

The world needs more data. And people want stricter privacy guarantees when it comes to the collection, use, and dissemination of their personal details. The problem is that getting useful datasets means less privacy, but guaranteeing privacy means either less data, or stripping datasets to the point they are no longer useful. How can we increase both data utility and privacy? At the risk of simplifying a complex problem: synthetic data is the solution. Synthetic Read more…

Enter the Dragon: the CCPA and What it Means for You

January 2020 and California has become the first US state with a comprehensive consumer privacy law: the California Consumer Privacy Act (the “CCPA”). The CCPA gives California residents new rights when it comes to how their personal information is collected, processed, used, disclosed or retained by companies. It follows the global trend towards stricter privacy laws with very real teeth (think the GDPR in Europe). Companies in California that fall under the scope of the Read more…